Growth Friction Diagnostic™ report
My findings on what's happening across the business, what stands out and where I see the biggest opportunities.
Your Growth Friction Score™ showed where friction may be appearing.
The Growth Friction Diagnostic™ goes deeper using your actual business data.
I look across acquisition, ecommerce, customer behavior, conversion and retention to understand what may be holding growth back, where there may be more revenue to unlock and what I'd focus on next.
30 minutes · No preparation required · We'll start with your Score

My findings on what's happening across the business, what stands out and where I see the biggest opportunities.
A clear view of what I'd focus on first, what needs a closer look and what can wait.
What to work on next, why it matters and in what order.
We'll go through what I found, what it means for the business and what I'd do next.
Your Growth Friction Score™ gives us somewhere to start. I put those signals into the context of what you've been seeing in the business and where you feel growth could be doing more.
I use view-only access to the relevant platforms to understand what's actually happening.
I look at what becomes clearer when the data is viewed together.
I work out what deserves attention now and what can wait.
I turn what I find into a clear plan for what happens next.
Ecommerce & revenue
Acquisition
Website behavior
Retention
Reviews & feedback
Positioning & experience
Your access stays in your control. Platform access is view-only wherever supported. I won't make changes to your campaigns, website, store, CRM or other platforms.
Your findings are turned into clear priorities and a 90-day roadmap, so you know what I'd focus on first, why it matters and what can wait.

My background spans customer, brand and growth strategy, working with businesses at very different stages and across different markets.
That experience shaped how I approach the Diagnostic: look beyond individual metrics, understand the wider picture and work out what deserves attention first.
Farhiya Ali
Founder, WorldMesh
I'll already have your Growth Friction Score™, so you don't need to prepare anything.
We'll spend 30 minutes talking about what's working, what's not moving the way you expected and where you feel the business could be doing more.
If the Growth Friction Diagnostic™ looks like the right next step, I'll explain what I'd want to investigate, how it works and what happens next.
30 minutes · No preparation required · I'll come with your Score
The Growth Friction Diagnostic™ is a paid engagement. We'll discuss fit, scope, pricing and delivery timeframe on the call.
